Chinese customer behavior

Christina Newberry

How to Use WeChat for Business: A Guide for Marketers

Imagine, if you will, a country of more than 1.3 billion people with no access to Facebook, Instagram, or Twitter. Now imagine that more...

Raymond Lam

5 Big Mistakes Foreigners Make when Marketing to Chinese Consumers

“We all make mistakes, but learning how to avoid them is what separates best from the rest.” China is the land of opportunity for many...

What Is SEO & Why Is It Important?

Why marketing is SO important

How to Craft an Effective Social Media Strategy

7 reasons why social media marketing is important for your business

10 Smart Tips for Marketing Your Brand to Chinese Consumers

How to Use WeChat for Business: A Guide for Marketers

How brands should target Chinese consumers during Golden Week and beyond

6 Critical Tips for Marketing to Chinese Consumers

5 Big Mistakes Foreigners Make when Marketing to Chinese Consumers